Seth Rogen just announced his own brand of weed and people are going crazy


One of Hollywood’s most famous cannabis enthusiasts announced the launch of its own brand of weed this morning, and people are losing their minds about it.

Seth Rogen, star of the stoner comedy classics Pineapple Express and This Is The End, announced this morning that his new cannabis brand, Houseplant, will be available in California stores next week.

Here is Rogen himself with the reveal:

Almost ten years later, I envisioned having my own weed company. And today I can say that my company’s Houseplant weed will be available in California next week! In addition, Houseplant makes beautiful housewares like ashtrays, lighters and YES, even ceramics. https://t.co/TNjpWFhbWB pic.twitter.com/00xR8QKNH3

– Seth Rogen (@Sethrogen) March 1, 2021

“I’m Seth Rogen. And if you know anything about me at all, I’ll assume I really love weed, ”he said. “But I think you probably don’t know about me, having been working on my own weed company for ten years. And we’re finally ready to take off in America. ”

Roe promises consumers the best varieties, “which have been handpicked by me, and by that I mean hand-smoked”.

Rogen’s first promised flavor, Pancake Ice, isn’t known yet, but the master database team here at Leafly has already created a page for it. If and when you have the chance to try it, leave a review!

This is our Pancake Ice Sativa. (All of our tribes are named for weather systems like we did with Pineapple Express). I smoke our pancake ice cream all day. It’s over 33% THC. pic.twitter.com/buLcuLwZgg

– Seth Rogen (@Sethrogen) March 1, 2021

Leafly’s California office manager David Downs is securing a product and will post an early review once the sheet is in the bowl.

People are excited

In the meantime, here at Leafly, we beg our friends, family, and long-lost relatives to stop pounding us with requests for houseplant prey. We don’t have it (yet) and if we did we would enjoy it ourselves rather than ship it to you.

Especially the sweet, sweet box table lighter. The baby doesn’t leave this house.


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Bruce Barcott

Leafly Senior Editor Bruce Barcott oversees news, investigations, and feature projects. He is a Guggenheim Fellow and author of Weed the People: The Future of Legal Marijuana in America.

Show article by Bruce Barcott

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Beth Edmonds